Location: New York, NY (Hybrid)

Reports to: COO

Kulfi is looking for a Director/ Senior Director of Operations to lead and scale our omnichannel operations across DTC and retail. This role is the operational engine of the company — owning everything from contract manufacturing and product development operations through fulfillment and delivery to the customer.

What You’ll Do

Own end-to-end supply chain and operations, spanning sourcing, manufacturing, inventory, and fulfillment across DTC and retail
Lead contract manufacturing and sourcing partnerships, including CMOs, raw material suppliers, and packaging vendors; manage timelines, costs, MOQ strategy, and capacity planning
Oversee demand planning, purchasing, and inventory health across all channels
Manage retail operations including EDI, routing guides, replenishment, and sell-through insights
Drive DTC fulfillment excellence, managing 3PLs and customer service partners to uphold a best-in-class customer experience
Build and scale systems, SOPs, and reporting across manufacturing, inventory, fulfillment, and launches
Act as a cross-functional connector across Marketing, PD, Finance, and Sales to ensure tight execution and on-time delivery

Who You Are

10+ years of experience in operations, supply chain, or manufacturing (beauty or CPG strongly preferred)
2+ years of experience building, leading, and developing teams
Proven experience managing contract manufacturers, sourcing partners, and suppliers, including launch execution and ongoing production
Strong command of DTC fulfillment, retail logistics, and inventory planning
Excellent project manager and communicator who thrives in cross-functional environments
Experienced with 3PLs, agencies, and vendor management
Comfortable with Shopify, inventory systems, and ops tooling
Thrives in a fast-paced, high-growth, entrepreneurial environment

Benefits

Competitive salary, performance-based bonus, and equity opportunity
Comprehensive medical, dental, and vision coverage
Generous PTO and paid holidays
Hybrid work environment based in New York City
401(k) plan

Who We Are

Kulfi is a color cosmetics brand redefining what bold, joyful beauty looks like today. Inspired by South Asian culture and created for everyone, we design high-performance, easy-to-use products that celebrate individuality, self-expression, and color without compromise. Founded by a team deeply rooted in product and community, Kulfi has grown into a fast-scaling, omnichannel brand with a strong presence across DTC and leading global retailers including Sephora and Space NK. If you’re excited by building systems, scaling thoughtfully, and being part of a brand that’s culturally relevant and commercially ambitious, you’ll feel at home here.

Kulfi

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